Content Syndication for Optimal Brand Building Online with Joint Venture Partners By Michael D. Butler TurnkeyTrasformations.com
When it comes to building your brand Online one of the fastest and most effect way is to syndicate content across multiple channels and with many joint venture partners in similar areas of expertise.
Let’s define Syndicate from merriam-webster.com/dictionary/syndicate syn·di·cate noun \ˈsin-di-kət\
1. a group of people or businesses that work together
2. a group of people who are involved in organized crime
3. a business that sells something (such as a piece of writing, comic strip, or photograph) to several different newspapers or magazines for publication at the same time : a business that syndicates something
Let’s go with definitions #1 and #3 for obvious reasons. Creating content is the most valuable thing you can do to get others to find you on the Internet, come to your Website and hopefully buy something. Creating content is like going into the record studio in Nashville and producing an album.
While Syndication is like the distribution channels after your CD is completed. Once you’ve decided what your topics are and have produced a reasonable amount of content on your topic you’ll want to identify who the influencers are in your chosen space and begin building relationships with them. Your hope is to create mutually beneficial relationships so you can help each other reach a great market size or niched demographic within a nich, ie: micro niche.
It may be something as simple as exchanging banner ads or links or doing a guest blog post for each other. Depending on who you are wanting to syndicate, their klout score and following Online and how far along you are in the process with your Online ‘tribe’ of followers they may or may not, yet, be willing to reciprocate.
The main thing to remember is to maintain a positive, long-term strategic attitude and show them you have a ‘Go-Giver’ spirit and are in it, not just for yourself but for the overall good and development of the ‘Online Community’
Eventually, and probably sooner rather than later you’ll be a ‘Rock Star’ in your Niche and will have tons of opportunity to be a guest on your idols shows and offering e-products to their raving fans who are now your raving fans!
Someone once said and it’s true, that “on the Internet Content is King and if Content is King then Context is Queen.” I couldn’t agree more with this statement. Google recently changed their algorithims again context, proximity and social rank are now more important than ever for getting your content ‘pushed out’ by Google and other search engines.
With these simple suggestions and enough patience anyone including musicians, book authors, brand advocates, public speakers and future celebrities can and will dominate some of the largest stages in the world Online! Now start syndicating and soon you’ll be the one with the celebrities lined up to be on your stage!
About Michael D. Butler Serial Entrepreneur & Personal Development Catalyst Michael D. Butler has been called a reinvention specialist and personal branding coach.
As seen on Fox News, Butler’s clients have been featured on: Fox News, CNN, Dr. Phil, Fox Business and Inc 500. He’s helped his clients land 2 Movie Deals, get seen on: Dallas Morning News, San Francisco Chronicle, Houston Chronicle and many more “We help authors, speakers and entrepreneurs sell more books Online so they can charge more for speaking and consulting,” says Butler.
His humor, facts and ‘Did You Know’ content puts him in great demand as a speaker, consultant and partner on various projects globally. Michael’s content has been syndicated into multiple industries from Technology to Non-profits and from Start up’s to Fortune 500 Companies.
Mr. Butler is a grassroots marketing strategist and personal branding coach who has helped CEO’s and start-ups understand where their brand is evolving in a Web 3.0 world and how to reach the largest target market in our lifetime “The Millennials”.
Michael has delivered over 2,000 presentations and has been a featured guest on stages, radio and TV shows to discuss social media, social trends, and authentic marketing evolution. Michael Butler has recently been named as one of America’s PremierExperts® in recognition of his success and knowledge as a Business Consultant & Social Commerce Pioneer.
Michael Butler has recently been acknowledged by America’s PremierExperts® as one of the leading experts in his field. America’s PremierExperts® recognizes leading experts, across a wide array of industries, who are willing to provide information and education to consumers as a public service. Michael D. Butler, Sr. is the Owner of TurnkeyTransformations.com AuthorBookMarketing.com and M3NewMedia.com
He is also a best-selling author, has authored 5 e-books including “How to be a Best-Selling Author in a Post-Borders Era” including “Twitter Success for Authors” and “Monetize Yourself Online” are being distributed globally. Recently interviewed on the Brian Tracy TV show and his co-authored book with Dr. Nido Qubein will be a best seller and on the shelves of Barnes and Noble and everywhere books are sold in May 2013.
Want to talk about your brand? Leave a comment or question below.
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